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Our Story

Founded in 2018, HirayaFit was born from a passion for creating performance activewear that doesn't compromise on style or sustainability. The name "Hiraya" comes from an ancient Filipino word that means "the fruit of one's hopes, dreams, and aspirations" – perfectly embodying our mission to help people achieve their fitness goals while looking and feeling their best.

What began as a small startup with just three designs has now grown into a comprehensive collection of premium activewear trusted by fitness enthusiasts and athletes around the world. Our founder, Leiumar Sayco, a former professional athlete and fitness trainer, noticed a gap in the market for activewear that was both functional and fashionable, and set out to create solutions that would empower people in their fitness journeys.

Today, HirayaFit continues to innovate with cutting-edge fabrics and thoughtful designs that support active lifestyles while maintaining our commitment to ethical manufacturing and environmental responsibility.

1M+
Happy Customers
300+
Product Designs
42
Countries Shipped To
HirayaFit Team

Our Mission & Values

At HirayaFit, we believe that the right activewear can transform how you feel during workouts and beyond. Our mission is to create innovative, high-performance clothing that inspires confidence, supports movement, and promotes sustainability in the fitness industry.

Performance

We rigorously test all our products to ensure they meet the demands of intense workouts while providing maximum comfort and mobility.

Sustainability

We're committed to reducing our environmental footprint by using recycled materials and implementing eco-friendly manufacturing processes.

Design

We believe that function and style should coexist, creating activewear that transitions seamlessly from workouts to casual wear.

Meet Our Team

Leiumar Sayco

Leiumar Sayco

Founder & CEO
Elaiza

Elaiza Mae Rodriguez

Head of Design
Kim

Kim Pascual

Product Development
Regiie

Loraine Castro

Marketing Director

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